Showing posts with label chef. Show all posts
Showing posts with label chef. Show all posts

Tuesday, 15 September 2009

Keith Floyd R.I.P.


It is with sadness to think a legend in terms of TV/Celebrity Chef has passed away.

I had the pleasure of meeting the man a couple of times but I am sure he would not have remembered me.
Once was at a luncheon with my fellow inspectors from Egon Ronay Guides at Marco Pierre Whites restaurant “Harvey’s” on Wandsworth Common. We were all having a pre Christmas lunch and Keith was sat in the corner at another table slowly getting more sozzled.

The next occasion was when working for Egon I was asked to inspect his Pub/Restaurant in Totnes, South Devon in the late 80’s. The Malsters Arms that he then cleverly renamed - "Floyd’s Inn".
I vividly remember having booked a table for lunch in the restaurant arriving to be told sorry but the restaurant was now closed as Mr Floyd was entertaining a personal party therein.

I then had my lunch in the busy bar with Keith popping his head around the room working the tables and lapping up the adulation from the guests, resplendent with red wine glass in hand… my only lasting memory of the lunch was the selection of pates served for my starter were all "bought in" from France – they were good as he had obviously sourced a good supplier but a bit disappointing to think they had not been made in house!

When I then revealed myself on settling my bill I was whisked down stairs to meet the man and was introduced to his then wife Shaunagh and the guests with whom he was lunching – He proudly introduced them as “His Bank Manager”, “His Lawyer”, “His Agent” etc… a bit daunting as no names were given.

He was a gentleman personified and passionate about the food, but as was later revealed not the best at “business” as he ran up huge debts.

His legacy of cookery programmes will have inspired a generation of cooks and chefs and I also remember his talent for spotting a good chef. Although he had departed by the time I inspected the Malsters Arms Jean Christophe Novelli was his chef here when he first arrived here in the UK.

He inspired many of our "celebrity chefs" of today and his penchant for a glass of wine was legendary… I will certainly be raising a glass to him.

Friday, 8 May 2009

chefs & business, do they mix?


By Gary Witchalls, Chef Patron, The Mole Inn, Toot Baldon, Oxfordshire

I was asked to pen a viewpoint for “Fishbones” the chefs net blog and was told that it should be something dear to my own heart, I was also given some possible subject matters deemed relevant to the world of chefs and their profession.

As it happened, one of those suggested topics was also one that is close to my own heart and asks the question "Chefs and business, do they mix?"The answer, of course, is yes. The real question is "Do they mix well?" and "well" must surely be defined by percentages of successful combinations of this mix.

The answer then becomes, by definition, no.I would suppose that most, when asked this question, would immediately think of the Chef who chooses to open their own business.

There are, of course, many success stories of chefs who have done this, the most obvious of which must surely be Marco Pierre White. His achievements should make every chef feel proud of their profession, but his diversity of skills is rare and for every success story, we hear of many, many failures.

The primary reason for this being the chefs lack of business acumen, or the lack of foresight to obtain sound business advice from outside sources. This surely highlights the absence of real importance given to this subject throughout a chefs training and development.

Aside from the self-employed chef, there is the more common and much larger sector of our Industry that requires employed senior chefs to have business knowledge.

It is in this area I feel that the industry is greatly falling down.

Of course, a chefs' primary function is as a craftsman who will hopefully posses the passion and devotion required to orchestrate the production of great food, and it is extremely important that the chefs and the industry alike do not loose sight of this. However, this function forms part of a service that is provided solely for one reason - to be a successful and financially viable business.

Take away the latter reason and you have nothing there for the former function anyway.Head chefs are expected to posses the business skills required to manage budgets, staff, fuel economy, maintenance, and much more besides. Yet chefs are given cursory training to achieve this. It is incredible, to me at least, that employers do not appear to realise that this lack of development with their staff is actually costing them money.

More often than not chefs are given a few basic lessons on food costing, and many senior chefs do not even know how to perform this most basic of business skills, and then left to stumble along, hopefully having the self-motivation and drive to develop themselves.

Chefs are a proud breed and many, who are too embarrassed to admit that they do not posses this knowledge, work on the "I've got the feel if a dish is making money" principal. Luck and ignorance from both the chef and employer will often allow this principal to carry a chef throughout their career without the understanding of true business results or potential.

For me, a true passion is the single greatest attribute a chef can posses, for passion will often drive the chef to develop skills throughout their duties which will later encompass a knowledge of business success and an understanding of the customer needs. Again, the industry frequently only pays lip service to the need for passion.

Passion can be trained into chefs and few are born with a natural passion, which comes totally from within.The development of a chef's business understanding and passion should crucially start from their very first training provider and be continued by employers throughout their careers.

It is accepted, and indeed expected, that junior chefs are given training in basic food production, why can this not include the introduction (with equal commitment) of basic business skills?, or the training which can be given to help develop a passion?

I am not placing the whole industry under one umbrella, as there are those few special training establishments and employers whose efforts are to be applauded. But until the industry as a whole wakes up to the inefficiency of a chef's business training, to expect chefs to posses business knowledge is - to put it in chefs' words - bollocks.

© the chefs net 2009

Friday, 10 October 2008

Jamie Oliver...saint or sinner?

The current offering of Jamie Olivers latest TV programme "Jamies Ministry of Food" is getting its current airing on UK television.

Yet again he seems to have found the spot with its content and aim to try and get a group of "non cooks" to take up cooking and then pass it on. A simple idea that seems to have caught the imagination of a nation now happy to live off processed ready meals and junk food.

Much has been said about his use of expletives but really does the "public" not realise by now what it is all about being a chef...

You have to take your "toque" of to him for yet another winning formula...